Articles by John Zeratsky

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  How to Integrate Copywriting in Your Startup’s Design Process

  John Zeratsky, Design Partner, GV

  Copywriting
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  Five Principles for Great Interface Copywriting

  John Zeratsky, Design Partner, GV

  UX Writing
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  Eight common dysfunctions of design teams (and what to do about them)

  John Zeratsky, Design Partner, GV

  Design Collaboration