Articles by Austin Chang
What To Do If Your Product Isn’t GrowingAustin describes how ‘Critical User Journeys’ can help a product take off.
How To Map Out Your Startup’s Growth ChannelsAustin provides 3 exercises for identifying the best channels for your company: 1) Answer the question, who are your customers and how do you reach them? 2) Answer the question, what is your customer’s pathway to you and how do you attract them? 3) Rank & analyze pathways to find efficiencies
