Articles by Zainab Ghadiyali
On Time Management - Focus On What MattersZainab describes some common assumptions behind time management, and then argues that it is really about prioritization, not doing more. She then provides a framework for different types of work and a 5-step process to focus on the right things.
- How to be influential at work
Zainab explains the six key ways to build influence & trust: • Reciprocation: We are more likely to return a favor. • Commitment and Consistency: We are more likely to commit to your ask if it is written down or established as a goal. • Social Proof: We tend to follow what others are doing. • Likability: We are persuaded by those similar to us. People don’t buy what you sell, they buy why you sell it based on what you believe.
