Color

What You'll Learn

Intro to Color Theory
- A short history of color theory
  Rune Madsen, Co-Founder, Design Systems International
- Thinking about color
  Adam Morse, Principal Product Designer, Cloudflare
- Super Practical Guide to Color Theory
  Elizabeth Alli, Mindful Designer, Founder, DesignerUp
- The Psychology of Color and Emotional Design
  Brian Cugelman, Senior Behavioral Scientist, AlterSpark
Color Contrast & Accessibility
- Designing for accessibility, step 1: Color contrast
  Neil Shankar, Designer, Google
- Designing accessible color systems
  Daryl Koopersmith, Staff Engineer, Stripe
Case Studies
- Green 4 2.0
  Brad Artziniega, Design Lead, Medium
- Re-approaching Color
  Kevyn Arnott, Product Designer, Lyft
  In this case study, Kevyn walks through how the Lyft design team developed a common vocabulary around color (including hue and modifier). The team ran into issues with control around concentration in light, middle, and dark shades, so they built their own algorithm to generate colors, which they open-sourced via this article: "ColorBox by Lyft Design".
- My struggle with colors, part II
  Zain Adeel, Sr. Product Designer, KeepTruckin

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